Prof Jason Dojc

Nike created its first store with merchandise tailored to local tastes based on online orders Nike app data. Amazon, Warby Parker, and Alibaba are doing the same with their brick-and-mortar stores. Retail isn’t dead it just needs more ‘smarts’. Smarter Retail

Intelligent voices in cars, AR lessons for med students, all digital sign supermarkets and more. Useful Tech

When you express things in terms of probability percentages and you offer more than one base rate e.g. Heroin addicts make up 0.01% of the population and 100% have fresh needle marks. There’s also a 0.19% chance that a non-heroin addict has fresh needle marks. What’s the probability that a randomly selected person with fresh

Hot off the Colin Kapernick contract. Nike keeps showing it’s a company that stands for something by signing Justin Gallegos, an athlete with cerebral palsy. This isn’t the first time Nike has supported athletes with disabilities. Nike developed the Fly Ease shoe to help people with disabilities easily put on and take off their shoes.

Walmart is testing kiosks that quickly retrieves a customer’s grocery order in seconds. Wonder if this could turn into a convenience play where customers who just need a few items can get it at the kiosk and at Walmart prices. Your bags are ready

So they listened to your ad; maybe they clicked through. But did it have a positive impact on the brand? Now Spotify advertisers will find out. Listen with Brand Lift