Nike created its first store with merchandise tailored to local tastes based on online orders Nike app data. Amazon, Warby Parker, and Alibaba are doing the same with their brick-and-mortar stores. Retail isn’t dead it just needs more ‘smarts’. Smarter Retail
Nike endorsed Colin Kaepernick back in September and now Addidas has found its cause. Only recycled plastic by 2024. These shoes were once a bag
Intelligent voices in cars, AR lessons for med students, all digital sign supermarkets and more. Useful Tech
When you express things in terms of probability percentages and you offer more than one base rate e.g. Heroin addicts make up 0.01% of the population and 100% have fresh needle marks. There’s also a 0.19% chance that a non-heroin addict has fresh needle marks. What’s the probability that a randomly selected person with fresh …
Hot off the Colin Kapernick contract. Nike keeps showing it’s a company that stands for something by signing Justin Gallegos, an athlete with cerebral palsy. This isn’t the first time Nike has supported athletes with disabilities. Nike developed the Fly Ease shoe to help people with disabilities easily put on and take off their shoes. …
Nothing about Mailchimp’s new brand uses slick design to point to the company’s maturity.Rather than going sleek, mailchimp is doubling down on quirkiness. Subject: Mailchimp gets a new look
Walmart is testing kiosks that quickly retrieves a customer’s grocery order in seconds. Wonder if this could turn into a convenience play where customers who just need a few items can get it at the kiosk and at Walmart prices. Your bags are ready
There’s plenty of coverage on Nike taking on Colin Kaepernick but my favourite comes from Scott Galloway Writeup Video
So they listened to your ad; maybe they clicked through. But did it have a positive impact on the brand? Now Spotify advertisers will find out. Listen with Brand Lift
Impossible Food’s heme filled meatless Impossible Burger will now be featured at every single White Castle. A big step toward the meatless burger going mainstream Meatless Everyday
